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Current Areas of Research
- Business analytics
- Business value of information technology
- Cybersecurity and privacy
- Crowdfunding and fintech
- Diffusion of IT products and services
- Economic and behavioral implications of electronic commerce
- Emerging technologies and emerging business models for IT products and services
- IT strategy and innovation
- Platforms and open innovation
- Social media and digital advertising
- Mobile internet
- Networks and online communities
- Virtualization of business and societal processes