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Zeng, Bing

Bing Zeng


Academic Area(s):

Bing Zeng currently serves as the President of Association of Chinese Professionals and Federation of Chinese Professional Associations in Southeast of US. Both organizations are 501(C) non-profit professional organizations. She is a corporate executive and an executive coach focusing on cross culture communication and global market entry. She specializes in the area of international business management, global expansion strategy, operations, negotiation, intercultural coaching, and market intelligence. She has provided her consulting and coaching services for more than 10 years. She served as the President of R & B Consulting Group in the last 10 years.

In her spare time, she also taught International Business as adjunct professor at Robinson College of Business in Georgia State University. In her immediate past career, she was the Vice President of Harvard Group International, an executive search and business consulting firm (HGI), based in Atlanta, Georgia.

Prior to her career with HGI, Bing served as the Chief Operating Officer/Managing Director of PPA (Professional Photographers of America) for the China Region within the Imaging and Photographic industry, where she established new markets (China) for the world's largest non-profit trade association. She was also part of the International Marketing team as senior business analyst for Delta Air Lines in her early careers.

Bing graduated with a Bachelor's degree in Business Administration from the University of Georgia in 1998 and an MBA degree from the Georgia Institute of Technology in 2002.