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Marketing Innovation Conference @ Scheller


March 10, 2023


Special Event


Full-time MBA
Evening MBA
Executive MBA




Scheller College of Business
Room 100
800 West Peachtree St NW
Atlanta, GA

The Georgia Tech Scheller College of Business Marketing Area and MBA Marketing Clubs are proud to present the annual Marketing Innovation Conference @ Scheller on Friday, March 10, 2023. This year's conference brings together industry leaders from the Atlanta Hawks, The Home Depot, Delta Air Lines, and Warner Bros. Discovery Sports to discuss emerging best practices in 21st century marketing – from analytics to digital experiences.

This year’s conference will be held in person at the Scheller College of Business. Following the guest speaker sessions, there will be a networking reception from 4:30-5:30 P.M which will include food, alcoholic and non-alcoholic beverages, and coffee/tea tasting from Costa Coffee.

Admission is free for current Georgia Tech students, prospective students, faculty, and staff. For all others, tickets are only $15. A link to purchase your ticket will be provided after you register below.

Conference speakers include:

Tracy Barash HeadshotTracy Barash, SVP Data and Insights, Warner Bros. Discovery Sports

Mallom Liggon HeadshotMallom Liggon, Executive Director of Strategy and Insights, Warner Bros. Discovery Sports

Narcis Alikhani HeadshotNarcis Alikhani, VP Marketing, Atlanta Hawks

Melanie Babcock-Brown HeadshotMelanie Babcock, VP, Integrated Media, The Home Depot

Rick Newkirk HeadshotRick Newkirk, General Manager - Branded Trips Communications, Delta Air Lines

Dan CurisDan Curis, Director of Marketing Technology, Delta Air Lines


A special thanks goes to our conference sponsors, including the Business Analytics Center at the Scheller College of Business.

Business Analytics Logo

If you have any questions, please contact Jay Wilson.


Registration Required

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