Skip to main content
Home

Wright, Beverly

Beverly Wright

Part-time Lecturer, Business Analytics
Profile


Functional Area(s):
Email:
Suite:
400
Office:
4436
Research
Marketing Research
Analytics
Insights
Education
PhD, Marketing - Research emphasis, Georgia State University
Biography

Dr. Beverly Wright is a Lecturer in Business Analytics at the Scheller College of Business. Beverly brings over twenty years of marketing research, analytics, and insights experience from corporate, consulting and academia. In her consultative roles for both nonprofits and for profit businesses, she solved critical issues through the use of modeling and advanced analytics. Her academic experience spans over a decade with a strong emphasis toward community engagement and experiential learning.  She's also worked for companies within or leading Marketing Analysis departments.

Beverly earned a PhD in Marketing (emphasis on Research), a Master of Science degree in Analytical Methods, and a Bachelor of Business Administration degree in Decision Sciences from Georgia State University. She has also received a Professional Research Certification from the Marketing Research Association and CAP certification from INFORMS.

Dr. Beverly Wright regularly presents at professional and academic conferences, as well as publishes articles in various business journals.

Media Inquiries
Contact this person for expertise in: Data science / analytics; Big data. 
Submit a media inquiry