Han Zhang
Professor;
Faculty Director, Denning Technology & Management Program
Research
Education
Biography
Dr. Han Zhang is a Professor in Information Technology Management (ITM) and Steven A. Denning Professor of Technology & Management. He received his Ph.D. in Information Systems from the University of Texas at Austin. He currently serves as the Faculty Director of the Steven A. Denning Technology & Management (T&M) Program. He was the ITM Area Coordinator from 2007 to 2012 and he served as the Faculty Director of the Executive MBA Program from 2013 to 2016. Dr. Zhang held the Helen and John Taylor Rhett, Jr. Term Professorship from 2008 to 2012. He is also an affiliate research faculty member of the Center for Research in Electronic Commerce at the University of Texas at Austin.
Dr. Zhang's research focuses on the economics of information technology, online trust and reputation, online word-of-mouth, and the evolution of electronic markets. His research work on the institutional setup to help small businesses grow in the digital economy has been used as the basis for testimony before the Congressional House Committee on Small Business. His research has appeared in several premier journals such as Information Systems Research, MIS Quarterly, Journal of Marketing Research, Journal of Management Information Systems, and Decision Support Systems among others. Dr. Zhang currently serves as a senior editor for MIS Quarterly. He is also a senior editor for Information & Management and Journal of Information Systems and E-Business Management. Dr. Zhang was one of the founding members to initiate the China Summer Workshop on Information Management (CSWIM) in 2007. He was the Program Co-Chair of the Sixth Workshop on e-Business (WeB) in 2007. He was also the workshop Co-Chair of the Inaugural China Summer Workshop on Information Management (CSWIM 2007) and the Fourth China Summer Workshop on Information Management (CSWIM 2010) and the Program Co-Chair of the 14th Pacific Asia Conference on Information Systems in 2010.
Dr. Zhang has taught courses at the undergraduate, master's, and Ph.D. levels and has taught in executive education programs. Currently, he teaches database management, electronic commerce, and business intelligence & analytics at the Georgia Tech Scheller College of Business. He was a 2009 Hesburgh Award Teaching Fellow at Georgia Tech. He received the 2009 Georgia Tech Outstanding Undergraduate Research Mentor Award and the 2010 Brady Family Award for Faculty Teaching Excellence at Scheller College of Business, Georgia Tech. In 2018, he won the Steven A. Denning Faculty Award for Global Engagement at Georgia Tech.
Featured publications
“Swayed by the Reviews: Disentangling the Effects of Average Ratings and Individual Reviews in Online Word-of-Mouth," with Zhanfei Lei, Dezhi Yin, and Saby Mitra, Production and Operations Management, forthcoming.
“Social Influence, Competition, and Free Riding: Examining Seller Interactions Within an Online Social Network,” with He Huang, Yan Huang, and Zhijun Yan, MIS Quarterly, forthcoming.
“Focus Within or On Others: The Impact of Reviewers’ Attentional Focus on Review Helpfulness,” with Zhanfei Lei and Dezhi Yin, Information Systems Research, Vol. 32, No. 3, September 2021, 801-809.
"Anger in Online Reviews: Unhelpful but Persuasive?" with Dezhi Yin and Samuel Bond, MIS Quarterly, Vol. 45, No. 3, September 2021, 1059-1086.
"More than Words in Medical Question-and-Answer Sites: A Content-Context Congruence Perspective," with Chih-Hung Peng and Dezhi Yin, Information Systems Research, Vol. 31, No. 3, September 2020, 913-928.
"Keep Your Cool or Let It Out: Nonlinear Effects of Expressed Arousal on Perceptions of Consumer Reviews,” with Dezhi Yin and Samuel Bond, Journal of Marketing Research, Vol. LIV, June 2017, 447-463.
“Information Technology, Cross-Channel Capabilities, and Managerial Actions: A Longitudinal Study of the U.S. Apparel Industry,” with Jifeng Luo and Ming Fan, Journal of the Association for Information Systems, Vol. 17, No. 5, May 2016, 308 – 327.
"When Do Consumers Value Positive versus Negative Reviews? An Empirical Investigation of Confirmation Bias in Online Word of Mouth," with Dezhi Yin and Saby Mitra, Information Systems Research,Vol. 27, No. 1, March 2016, 131 – 144.
“Anxious or Angry? Effects of Discrete Emotions on the Perceived Helpfulness of Online Reviews,” with Dezhi Yin and Samuel Bond, MIS Quarterly, Vol. 38, No. 2, June 2014, 539-560.
“The Effectiveness of Online Shopping Characteristics and Well-Designed Websites on Satisfaction,” with Jifeng Luo and Sulin Ba, MIS Quarterly, Vol. 36, No. 4, December 2012, 1131 - 1144.
“The Effects of Web Assurance Seals on Consumers’ Initial Trust in an Online Vendor: A Functional Perspective,” with Xiaorui Hu, Guohua Wu and Yuhong Wu, Decision Support Systems, Vol. 48, No. 2, January 2010, 407-418.
“Effects of a Reputation Feedback System on an Online Consumer-to-Consumer Auction Market,” with Jian Yang and Xiaorui Hu, Decision Support Systems, Vol. 44, No. 1, November 2007, 93-105.
"Choice of Transaction Channels: The Effects of Product Characteristics on Market Evolution," with Sulin Ba, Jan Stallaert, and Andrew B. Whinston, Journal of Management Information Systems, Vol. 21, No. 4, Spring 2005, 173-197.
"Health of Electronic Communities: An Evolutionary Game Approach," with Xianjun Geng and Andrew B. Whinston, Journal of Management Information Systems, Vol. 21, No. 3, Winter 2004-5, 83-110.
"Hope or Hype: On the Viability of Escrow Services as Trusted Third Parties in Online Auction Environments," with Xiaorui Hu, Zhangxi Lin, and Andrew B. Whinston, Information Systems Research, Vol. 15, No. 3, September 2004, 236-249.
"Building Trust in Online Auction Markets through an Economic Incentive Mechanism," with Sulin Ba and Andrew B. Whinston, Decision Support Systems, Vol. 35/3, 2003, 273-286.