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Why Scheller
Programs
Undergraduate
MBA
Ph.D.
Graduate Certificates
Executive Education
Interdisciplinary M.S.
Academics and Research
Centers and Initiatives
Request Info
Directory
Apply
News and Events
News
Events
The Intersection Podcast
Info For
Diversity, Equity & Inclusion
Admits
Current Students
Alumni
Employers
Giving
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Chris Gu
Assistant Professor
chris.gu@scheller.gatech.edu
404-385-5328
https://chris-scheller.github.io/
Academic Areas:
Marketing
Functional Areas:
Business Analytics
Office:
4283
Education
Ph.D. in Marketing, Booth School of Business, The University of Chicago
M.S. and A.B.D. in Statistics, The University of Chicago
B.S. in Computer Science and Applied Mathematics, Columbia University
Research Areas
Online Consumer Behaviour and Markets
Social Network Analysis
Machine Learning
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