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Chris Gu

Assistant Professor

chris.gu@scheller.gatech.edu

404-385-5328

https://chris-scheller.github.io/

Academic Areas: Marketing

Functional Areas: Business Analytics

Office: 4283

Education

Ph.D. in Marketing, Booth School of Business, The University of Chicago
M.S. and A.B.D. in Statistics, The University of Chicago
B.S. in Computer Science and Applied Mathematics, Columbia University

Research Areas

Online Consumer Behaviour and Markets
Social Network Analysis
Machine Learning