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Atasu, Atalay

Atalay Atasu

Dunn Family Professor;
Professor;
Area Coordinator, Operations Management
Atalay Atasu profile photo


Academic Area(s):
Functional Area(s):
Email:
Website:
http://www.prism.gatech.edu/~aatasu3
Phone:
404-894-4928
Suite:
449
Office:
4251
Research
Sustainable Operations Management
Circular Economy
Extended Producer Responsibility
Education
PhD in Management, INSEAD, April 2007
MS Industrial Engineering, Bogazici University, July 2002
BS Textile Engineering, Istanbul Technical University, June 1999
Biography

Dr. Atalay Atasu's research focus is on socially and environmentally responsible operations management, with topics of interest including the circular economy, extended producer responsibility, and environmental regulation. His research appeared in Management Science, Manufacturing and Service Operations Management, Production and Operations Management, Journal of Industrial Ecology, Harvard Business Review and California Management Review. He received a number of awards, including the Wickham Skinner Best Paper Award (winner 2007, runner up 2014), Wickham Skinner Early Career Research Award (2012), and Paul Kleindorfer Award in Sustainability (2013). He serves as Editor for the POM Sustainable Operations Department, and as associate editor for MSOM.

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Published Papers

  • Atasu, A., 2017. “Operational Perspectives on Extended Producer Responsibility,” conditionally accepted, Journal of Industrial Ecology

  • Kovach, J., A. Atasu, S. Banerjee. 2017. “Sales Force Compensation for Remanufactured Products,” forthcoming, Production and Operations Management. (Finalist - Informs ENRE 2013 Best Student Paper Competition).

  • Alev, I., X. Huang, A. Atasu, B. Toktay. 2016. “A Case Discussion on Market-Based Extended Producer Responsibility: The Minnesota Electronics Recycling Act?” forthcoming, Journal of Industrial Ecology

  • Gui, L., A. Atasu, O. Ergun, B. Toktay. 2017. “Design Incentives under Collective Extended Producer Responsibility: A Network Perspective,” forthcoming, Management Science

  • Atasu, A., B. Toktay, W.M. Yeo, C. Zhang. 2016.”Effective Medical Surplus Recovery,” Production and Operations Management, 26:6, pp: 1142-1162

  • Agrawal, V., A. Atasu, S. Ulku. 2016. “Modularly Upgradable Electronics: Barriers for Adoption,” Journal of Industrial Ecology, 20:5, pp: 1018-1024.

  • Gui, L., A. Atasu, O. Ergun, B. Toktay. 2016. “Efficient Implementation of Collective Extended Producer Responsibility Legislation ,” Management Science, 62:4, pp: 1098-1123.

  • Agrawal, V., A. Atasu, K. Van Ittersum. 2015. “Remanufacturing, Third Party Competition, and the Perceived Value of New Products,” Management Science, 61:1, pp: 60-72.

  • Lifset, R., A. Atasu, N. Tojo, 2013.”Extended Producer Responsibility: National, International, and Practical Perspectives,” Journal of Industrial Ecology, 17:2, pp: 162-166.

  • Gui, L., A. Atasu., O. Ergun, B. Toktay. 2013. “Implementing Extended Producer Responsibility: A Multi-Stakeholder Analysis,” Journal of Industrial Ecology, 17:2, pp: 262-276

  • Atasu, A., B. Toktay, L. N. Van Wassenhove. 2013. “How Collection Cost Structure Drives Manufacturer’s Reverse Channel Choice,” Production and Operations Management, 22:5, pp: 1089-1102.

  • Atasu, A., G. C. Souza. 2013. “How does Product Recovery Affect Quality Choice?” Production and Operations Management, 22:4, pp: 991-1010.

  • Atasu, A., Ö. Özdemir, L.N. Van Wassenhove. 2013. “Stakeholder Perspectives under E-Waste Take-Back Legislation,” Production and Operations Management, 22:2, pp: 382-396

  • Atasu, A., R. Subramanian. 2012. “Extended Producer Responsibility for E-Waste: Individual or Collective Responsibility?” Production and Operations Management, 21:6, pp: 1042-1059.

  • DescriptionWang, T., A. Atasu, M. Kurtuluş. 2012. “A Multi-Ordering Newsvendor Model with Dynamic Forecast Evolution,” Manufacturing & Service Operations Management, 14:3, pp: 472-484.

  • Atasu, A., L. Van Wassenhove. 2012. “An Operations Perspective on Product Take-Back Legislation for E-Waste: Practice, Trends and Research Needs,” Production and Operations Management, 21:3, pp: 407-422.