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Scheller College students are recognized for outstanding achievements by the National Black MBA Association
Scheller College students are recognized for outstanding achievements by the National Black MBA Association

Two Scheller Students Receive NBMBAA Scholarship Awards

Scheller College students are recognized for outstanding achievements by the National Black MBA Association

Georgia Institute of Technology Scheller College of Business students, Dionne Nickerson (Ph.D.) and Michelle Albert (MBA), received scholarships at the 33rd Annual Scholarship and Corporate Partner Reception hosted by the Atlanta Chapter of the National Black MBA Association (NBMBAA).

The scholarships are awarded annually to top performing students enrolled in accredited business programs. The goal of the scholarship is to increase the number of talented African-American applicants in the global job market, with two Ph.D.’s and four MBA scholarships presented this year. Nickerson and Albert received awards for their outstanding academic achievements, leadership development, and commitment to service.

Scheller College faculty and alumni were present at the event to celebrate with the students. Terrance Gresham, Scheller College’s MBA recruitment manager, notes,

“Attending the NBMBAA Scholarship Reception is an event I look forward to each year. I was even more excited to see two of Scheller College’s own receive scholarship awards that night. In addition, having so many alumni and staff members come to support them is a testament to our spirit of collaboration.”

Nickerson and Albert have both excelled during their time at Scheller College through research projects, leadership clubs, and meritorious student careers. Both students are on their way to completing their programs with extraordinary professional and academic achievement.  With the support of Scheller College and the NBMBAA community, there’s no stopping their success.

About Dionne Nickerson: Ph.D. Scholarship Winner

Dionne Nickerson, a fourth year Ph.D. student at Scheller College was awarded the National Black MBA Association (NBMBAA) - Atlanta Chapter Doctoral Scholarship for her robust research in the field of sustainable marketing.

“It feels great to win this award,” Nickerson says. “My experience at Scheller College has allowed me to work on impactful research with top research scholars in the field of marketing.

Nickerson’s research looks at current business practices and improve them through sustainable initiatives. “I discussed the notion that through transformative leadership, sustainability can become a key source of firm value. My research will help companies understand what types of sustainability efforts and claims are a good match with their products and targeted customers.”

Nickerson’s research of the relationship between business, marketing, and sustainability has provided her with rich opportunities to speak, teach, and learn all over the world. She has presented her research at several prestigious symposiums, including the inaugural LVMH-Singapore Management University Asian Luxury Branding Research Conference in 2016, the 2017 American Marketing Association’s Winter Conference, the 39th Annual Marketing Science Conference, and the 2017 Sustainable Fashion Consumption Symposium in Ulm, Germany.

Nickerson’s expertise in this field has benefited Scheller College, where she teaches an undergraduate course called “Sustainable Marketing” at Scheller College Ray C. Anderson Center for Sustainable Business. Her work with Omar Rodriguez-Vila, assistant professor, has allowed them to explore a variety of sustainability challenges, such as consumer psychology, sustainability in luxury brands, and most notably, beverage marketing.

“Some early research shows people will look at certain products more favorably after learning about sustainability efforts, such as supporting youth employment or clean drinking water. Another study explorer at whether consumers’ willingness to purchase sustainable products varies depending on if they are in a public or private setting.”

Nickerson intends to continue her research with more data-driven results and graduate with her Ph.D. in 2018.

About Michelle Albert: Graduate Scholarship Winner

Dynamic, outgoing, and driven — these are three words that immediately come to mind upon meeting first-year, full-time Georgia Tech Scheller College of Business MBA student Michelle Albert. The 24-year-old Florida native triumphed over other scholarship applicants as a result of her community involvement and previous academic and career achievements and was awarded the Graduate Scholarship Award of $2,500.

“Thanks to Scheller,” Albert reflects, “I’m able to clearly identify new techniques that allow me to strengthen my business capabilities through technological and strategic innovation. I believe the education and support I received from Scheller faculty helped pave the way for this achievement.”

After graduating from the University of Florida in 2015 with a Bachelor of Science in Public Relations, Albert pursued a career in communications and digital marketing including working at P4H Global, a nonprofit aimed at redefining international aid through education and training, to develop company branding and donor engagement. “The team at P4H provided me with an incredible amount of responsibility and the opportunity to create value for an organization that was tackling a cause for which I cared about: redefining aid,” she said.  She also led digital transformation initiatives for Riverside Church including a complete overhaul of Riverside’s digital strategy including the church’s website, social media, CRM systems, and front-of-house processes.

While working at Riverside, she also began contracting with several organizations, including Insights Marketing & Promotion.  As the Digital Marketing Manager, she increased monthly online platform engagement by 193 percent. Albert plans on continuing her impact in organizations like Riverside Church and P4H Global, which is why she ultimately decided to get her MBA at the Scheller College of Business. “In order to improve my ability to effect change in organizations, I needed to build my understanding of business fundamentals,” she said. And for her, choosing Scheller was a no-brainer. She felt the program provided a unique combination of intimate class sizes along with robust experiential and career opportunities.  “After being a part of #SchellerLife, I've realized that in addition to the wonderful faculty and curriculum, one of the greatest assets to this dynamic program are my classmates. They are accomplished lawyers, teachers, engineers, analysts, managers, and consultants and yet the most humble group of leaders I've ever encountered,” she said.

About her award Albert notes, “Being surrounded by this group of influential leaders and peers was an honor, and to be awarded this scholarship holds even deeper meaning for me. The Scheller College of Business has prepared me with the tools I need to excel in the future of business and implement the strategies it will take for companies to be successful in today’s ever-changing, technology-driven business environment.”

Scheller College and the NBMBAA

Scheller College of Business has served as a proud member of the NBMBAA for many years. This fall, Scheller College joined the NBMBAA Collegiate Partners program. The partnership was established to facilitate access to world class graduate and business education programs in professional fields across the U.S. It is the goal of Scheller College, in partnership with the NBMBAA, to launch and sustain inclusion initiatives for all members of the business community.


 


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Susan Ambrosetti
Director of Marketing & Communications