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Sustainable Business Practicum (MGT 4803) | Instructors: Michael Oxman & Bob Lax
Similar to our MBA-level practicum, this course immerses students in management consulting, sustainability, and project management, following the best practices outlined in The Mckinsey Mind. The majority of the course focuses on real-world sustainability projects (those with an environmental or social dimension that impacts business risk or opportunity) with student teams developing practical recommendations and solutions for participating company sponsors.
**Course counts as an elective for the Operations and Supply Chain Management and Strategy and Innovation Concentrations (BA Majors.)
“This course was an amazing experience for me and has been one of my favorites that I've taken at Tech. I learned so much but also had a lot of fun”
“One of the most practical and impactful classes I have taken in Scheller”
“The course offered me the opportunity to hear from inspiring sustainability speakers, solve complex business problems, and gain exposure to the consulting industry.”
Business Decisions for Sustainability and Shared Value (MGT 4803) | Instructor: Ravi Subramanian
At the heart of the concept of “business sustainability and shared value” are interconnections among the economic, environmental, and societal dimensions of business performance. This course uses the 2017 World Economic Forum Global Risks Report and the United Nations Sustainable Development Goals as frameworks to establish the role of fundamental human needs (food, water, energy, shelter, fair wages, and community) in shaping long-term business value and overall economic progress. The course is multidisciplinary, discussion-oriented, and experiential, and uses a variety of pedagogical approaches such as lectures on key concepts, cases, videos, talks by invited speakers, and site visits.
**Course counts as an elective for the Operations and Supply Chain Management Concentration (BA Majors), and the Operations and Supply Chain Management Certificate (for non-business majors) offered by the Scheller College of Business.
Design for Shared Value (MGT 4803) | Instructor: Omar Rodriguez Vila (Scheller), Wayne Li (SoD)
Benefit corporations and social entrepreneurship are an increasing trend in the market, with more organizations seeking to design product or service solutions that can create both economic and societal value, often called “Shared Value”. The creation of shared value solutions is considered an evolution of the traditional corporate social responsibility (CSR) activities of firms and becoming a new way of doing business. Despite the attention and interest generated by these ideas among corporations, the methods and practices needed to develop solutions that can meet economic and societal needs are only recently emerging. This class integrates design and marketing techniques and uses a “hands-on” approach to teaching students how to understand societal needs, connect them to business needs, and develop branded products that serve business and societal needs at the same time. Only available to Juniors and Seniors.
**Course counts towards the Marketing Certificate (for non-business majors) offered by the Scheller College of Business.
Sustainable Marketing (MGT 4803) | Instructor: Dionne Nickerson
As environmental and social consciousness has grown in recent years, sustainability has emerged as an important market driver with the potential to grow profits and spur value creation. As a result, firms are increasingly making sustainability a strategic priority. This course considers sustainability through the lens of the marketing discipline. Through a combination of lectures, case studies, and class projects, this course examines the ways in which firms adapt their marketing strategies to meet business as well as societal needs. Specifically, students will learn how firms are applying environmental and socially sustainable business practices to the marketing mix (products, pricing, promotional activities, and distribution). Students will also learn how to analyze the risks and opportunities associated with sustainable marketing practices. Invited speakers will include marketing scholars, marketing practitioners, and speakers from Atlanta-area community organizations in order to provide students with a purview of the current challenges and opportunities associated with environmental and social sustainability on a local level and corporate level. All business majors are likely to benefit from this course, as the case study analysis will be useful for those targeting careers in management consulting.
**This class is offered in the Fall Semester. Course counts as an elective for the Marketing Concentration (BA Majors), and the Marketing Certificate (for non-business majors) offered by the Scheller College of Business.
Business Ethics (MGT 3607) | Instructor: Steve Salbu
In this course, students examine the following areas of inquiry: (a) the appropriate roles of business and government in society; (b) how to make ethical decisions and avoid decision-making pitfalls; and (c) the ethical responsibilities of managers and companies in a variety of functional areas. In the course of this examination, students discuss the merits of various viewpoints and develop defensible perspectives of their own. The process includes oral discourse as well as written assignments.
**Course counts as a core class for the Business Law and Ethics Certificate and a class for the Leading and Managing Human Capital Concentration (BA Majors).
A Introduction to Sustainable Systems (SLS 3120) | Instructors: Kim Cobb (CoS), Matthew Realff (CoE), Beril Toktay (Scheller)
This course is for students from any major who want to learn about how to make a “system” – a community, a region, a supply chain, a company – more sustainable, both environmentally (lower CO2 emissions, better water quality, etc.) and socially (more equitable, more prosperous, etc.). We will explore sustainability from a systems perspective, discussing stakeholder views and trade-offs between different components of sustainability. We will discuss the value and limits of technological, policy and business solutions in the context of climate change, material scarcity and energy poverty. Students will have the opportunity to learn from a variety of guest speakers and to work on a project of their choice. Student projects last year included “Shut the Sash”, “Reusable To-Go Containers”, “Red Goes Green” and “Textile Conservation Campaign.”
"There was a breadth of information presented and at the end of the course I think that I have learned a lot of general knowledge on the dimensions of sustainability."
"Having a wealth of perspectives, from instructors as well as guest speakers helped illustrate the material in practice, and how complex many of the issues were."
"The varying expertise that each professor brought made the class very engaging."
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