Marius Florin Niculescu
PhD Coordinator, ITM
Dr. Marius Florin Niculescu joined Georgia Tech College of Business in the fall of 2009 after completing his Ph.D. in Operations, Information and Technology at Stanford Graduate School of Business. His research focuses on the economics of information systems, software freemium and seeding business models, network economics, management and diffusion of IT products and services, mobile telecommunications, software release and pricing, software quality management, cloud computing, and online distribution of video entertainment. Dr. Niculescu's research has been published in Management Science and Information Systems Research, and presented at numerous conferences in the field and research seminars at peer universities (link to his Google Scholar profile). Dr. Niculescu's work received 2013 AIS Best Publication of the Year Award, Best Conference Paper Award at the 2012 INFORMS Conference on Information Systems and Technology, and the Brady Family Award for Faculty Research Excellence at Scheller College of Business, Georgia Tech in 2013.
Dr. Niculescu joins the Information Systems Research editorial board as an Associate Editor starting in January 2016. He also served as a guest Associate Editor for Production and Operations Management Journal, an Associate Editor for the International Conference on Information Systems and the Europoean Conference on Information Systems, as well as ad-hoc reviewer for the majority of the top journals in the field. In 2012 and 2015, Dr. Niculescu received the Management Science Distinguished and Meritorious Service Awards. In 2015, he also received the 2015 Information Systems Research Reviewer of the Year award. He also served as the president of the eBusiness section of INFORMS during 2013. Moreover, Dr. Niculescu was a co-chair of the Organizing Committee for the 2015 INFORMS Conference on Information Systems and Technology.
At Georgia Tech Scheller College of Business, Dr. Niculescu serves as the ITM PhD Coordinator and as a member of the Undergraduate Committee. Moreover, at the Institute level, Dr. Niculescu is a Georgia Tech Grand Challenges Faculty Fellow and also a Faculty Council Member on the Information Securiy and Privacy Interdisciplinary Research Institute at Georgia Tech.
Hann, Il-Horn, Byungwan Koh, and Marius Florin Niculescu, "The Double-Edged Sword of Backward Compatibility: The Adoption of Multi-Generational Platforms in the Presence of Intergenerational Services", Forthcoming in Information Systems Research
August, Terrence, Marius Florin Niculescu, and Hyo-duk Shin, "Cloud Implications on Software Network Structure and Security Risks", Information Systems Research, 2014, Vol. 25(3), pp. 489-510 (article + ecompanion)
Niculescu, Marius Florin and D. J. Wu, "Economics of Free Under Perpetual Licensing: Implications for the Software Industry", Information Systems Research, 2014, Vol. 25(1), pp. 173-199 (article + ecompanion)
August, Terrence and Marius Florin Niculescu, "The Influence of Software Process Maturity and Customer Error Reporting on Software Release and Pricing", Management Science, 2013, Vol. 59(12), pp. 2702-2726
Dou, Yifan, Marius Florin Niculescu, and D. J. Wu, "Engineering Optimal Network Effects via Social Media Features and Seeding in Markets for Digital Goods and Services", Information Systems Research, 2013, Vol. 24(1), pp. 164-185
Niculescu, Marius Florin, Hyo-duk Shin, and Seungjin Whang, "Underlying Consumer Heterogeneity in Markets for Subscription-Based IT Services with Network Effects", Information Systems Research, 2012, Vol. 23 (4), pp. 1322-1341 (article + ecompanion)
Niculescu, Marius Florin and Seungjin Whang, "Codiffusion of Wireless Voice and Data Services: An Empirical Analysis of the Japanese Mobile Telecommunications Market", Information Systems Research, 2012, Vol. 23 (1), pp. 260-279
Retana, German, Chris Forman, Sridhar Narasimhan, Marius Florin Niculescu, and D. J. Wu, "Technology Support and Post-Adoption IT Service Use: Evidence from the Cloud", under revision